Published on September 22, 2016
book marketing
Many authors want to blame the publisher, the printer, the distributor and even retailers for their lack of book sales and some get offended when I’m honest, and tell them it’s their lack of promotional activities that has led to decreased or non-existent book sales.
Authors get bored with book promotion. Even one week of lower sales can lead to discouragement, spurring many authors to start a new book (or watch puppy videos on YouTube, or share recipes on Facebook, or binge-watch Netflix) instead of promoting the book they already have up for sale.
Published on September 15, 2016
book marketing
Angela, I want (a large, specialty book distributor) to sell my book on their website, as well as to physical retailers. My publisher doesn’t like their terms. Do you have any advice? Thanks, P. There are thousands of distributors and specialty retailers across the globe. Like most physical bookstores, they’re feeling the pinch (okay, […]
Published on August 3, 2016
book marketing
There are lots of self-published authors out there who have no idea how to write a good book review request! I have read numerous posts and articles from authors claiming they know how to write the best book review requests. The thing is…they are usually wrong. So, I am here today with a few tips for sending in review requests that will hopefully give you more acceptances and fewer rejections.
Published on April 29, 2016
book marketing, book signing advice
Half or more of published books are now self-published. I published my books myself and was set to ‘reveal’ by wonderfulness to the world. However, after selling it to friends and relatives, I still had boxes in my garage. My writing career was talking a dip! It was obvious, if I were going to sell those books, I would have to be my own promoter…
Published on April 22, 2016
book marketing, traditional publishing
How do I breathe life into my book when it is selling cheap online?
Published on April 21, 2016
book marketing
Have you ever been to a business conference or workshop and received a bag of goodies as you walked in the door? Have you ever won a door prize at one of these conferences or workshops? Wouldn’t it be great to be able to market your book to people attending a conference that complements your books topic…even if you’re not there?
Published on April 15, 2016
book marketing, promotional pitfalls
I found a $500 online class that teaches authors how to market their books to libraries. Is this something I should consider?
Published on April 15, 2016
book marketing
Any author can understand what a bookstore owner or buyer looks for when evaluating new titles. Here are 7 tips for asking an indie bookstore to carry your book.
Published on April 1, 2016
authorhouse, book marketing, promotional pitfalls
At the last book fair I attended, there were countless lonely authors sitting behind tables, offering to autograph their books…
Published on March 25, 2016
book marketing
Poet Don Marquis once divided the world into two types of people: those who could tell you they had just bought a package of paper napkins and make you “thrill and vibrate with the intelligence” and those who could share the secrets of the universe and yet “fail to impress you with any sense of the importance of the news.”
