Should Writers/Journalists Let Facebook Host Their Websites and Newsletters? No. Here’s Why.
You can bet that the minute you post something that Facebook (or any of your readers for that matter) doesn’t like, you’re going to…
book marketing
Promote Your OWN Website, Not Your Publisher’s
Author Andy was so excited! His new book was finished and he’d just approved his print galley. It was time to start selling books! His publishing company put his book up for sale on their website and sent him the URL where he could send people who wanted to purchase his book.
Andy didn’t have his own website or blog, but he didn’t think that would be a problem. Unfortunately, it was, on several fronts. And, while Andy and the other authors below are fictitious, the scenarios are based on real complaints we’ve received from authors over the years. In every case, had the author had their own website or blog, he or she would have lost few, if any, sales.
How I used “Plan B” and “Plan Z” to Sell Books During the Lockdown – by Kathryn Haueisen
With lockdowns dashing plans for my book rollout, I had to come up with new marketing strategies. Creativity can overcome adversity in difficult times.
Despite Covid, Print Books Still Outsold Ebooks in 2020
Sales of print books are still higher than sales of ebooks.
Five Simple Actions To Create a Domino Effect of Book Sales by Chris Norbury
Simple acts of goodwill CAN and DO lead to more book sales!
Do NOT Pay Someone to Showcase Your Book at a “Virtual Book Fair!”
I received an unsolicited phone call from a senior marketing consultant at a company that displays books at book fairs. She said her company was only taking 10 books to a book fair in Europe and they chose mine…
BOOK PROFIT PRICING: How To Price Your Books For Maximum Profitability by Jennifer Brown Banks
3 things you MUST know to price your books for maximum profits.
Staging Your Zoom Background to Sell More Books! – by Ellen Scolnic and Joyce Eisenberg
Zoom meetings are becoming more common as a way to conduct business. Does your “background” say the wrong thing about you and your product/service?
How I Sold a Million Books By Darlene Franklin
Tried-and-true methods for book promotion and ones of my own invention.
A BALLSY Move! Using YOUR Picture as the Lead Character On YOUR Book’s Cover – by Khalil A. Barnett
A ballsy move, to be sure. For a number of reasons. Not the least of which being that the story, it’s right there in the synopsis, has a lot of sex in it. Imagine that conversation with mom…