Published on March 7, 2021
author, author scams, book marketing, pod complaints, Print on demand, self-publishing, writing career advice, writing scams
Author Andy was so excited! His new book was finished and he’d just approved his print galley. It was time to start selling books! His publishing company put his book up for sale on their website and sent him the URL where he could send people who wanted to purchase his book.
Andy didn’t have his own website or blog, but he didn’t think that would be a problem. Unfortunately, it was, on several fronts. And, while Andy and the other authors below are fictitious, the scenarios are based on real complaints we’ve received from authors over the years. In every case, had the author had their own website or blog, he or she would have lost few, if any, sales.
Published on February 19, 2021
author, book marketing, book signing advice, bookstores, diversify your writing income, Networking, Print on demand, self-publishing, traditional publishing, writing career advice
With lockdowns dashing plans for my book rollout, I had to come up with new marketing strategies. Creativity can overcome adversity in difficult times.
Published on January 22, 2021
author, book marketing, self-publishing, traditional publishing
Sales of print books are still higher than sales of ebooks.
Published on January 1, 2021
author, book marketing, diversify your writing income, Networking, promoting your writing, writing career advice
Simple acts of goodwill CAN and DO lead to more book sales!
Published on December 31, 2020
author scams, book marketing, book signing advice, bookstores, promotional pitfalls, self-publishing, writing scams
I received an unsolicited phone call from a senior marketing consultant at a company that displays books at book fairs. She said her company was only taking 10 books to a book fair in Europe and they chose mine…
Published on December 10, 2020
author, book marketing, promoting your writing, promotional pitfalls, self-publishing, traditional publishing, writing career advice
3 things you MUST know to price your books for maximum profits.
Published on December 10, 2020
author, book marketing, Networking, promoting your writing, promotional pitfalls, self-publishing, writing career advice
Zoom meetings are becoming more common as a way to conduct business. Does your “background” say the wrong thing about you and your product/service?
Published on November 25, 2020
author, book marketing, Book Reviews, book signing advice, diversify your writing income, Networking, Print on demand, promoting your writing, self-publishing, social media, storytelling, traditional publishing, write that book, writing career advice, writing tips
Tried-and-true methods for book promotion and ones of my own invention.
Published on October 23, 2020
author, book marketing, promoting your writing, self-publishing, storytelling, write that book, writing tips
A ballsy move, to be sure. For a number of reasons. Not the least of which being that the story, it’s right there in the synopsis, has a lot of sex in it. Imagine that conversation with mom…
Published on October 9, 2020
amazon, author, book marketing, diversify your writing income, Networking, Print on demand, self-publishing, storytelling, traditional publishing, writing career advice
Finding trends on best sellers lists! And, if you can write a best seller that becomes a classic, you’ll have it made!!
