Is Your Cover Designer Really a Cover Designer? By Cathi Stevenson
Most people agree that cover design is one of the most important ingredients in marketing a book. Professional book cover design is essential because readers, retailers and reviewers glance at a book for only a few seconds before they make a choice. Hiring a cover designer can be tricky, though, because there are so many people claiming to be cover designers. It's difficult to determine who has the skills to get the job done and who does not. …
