Published on August 25, 2015
book marketing

In 2002, my book was published by (a traditional publisher). It’s a book on creative writing for teachers. I don’t think the publisher could afford marketing and I did not have time with my job at a museum. Any ideas for how to promote?
Published on August 25, 2015

This week, for the first time in a long time, I revised our writer’s guidelines. For some reason, we’ve been getting an increasing number of queries that aren’t in any way whatsoever related to writing or publishing. Over just the past weekend alone, I received queries about pets, retirement living, home building, and stocks. Now, I do realize that some publications have titles that may be subtle or even confusing to potential readers and writers …
Published on August 25, 2015

For the past week, we’ve been staying at our daughter’s house. The AC guys installed a brand new unit, but the house wouldn’t get below 80 during the day and it was very humid inside. I suspected something was wrong with the unit or installation. I texted the technician that night and he called me right away, which was nice. He said they’d had a problem with the intake attachment. Sure enough, the next morning they found it had …
Published on August 19, 2015

Writing has been in my blood from the day my Honors English teacher gave me an A- on my final paper. Up until that moment, I thought I was going to fail the class, never graduate, and my mother would have my head. I did graduate and went on my merry way, living a life full of twists and turns. Subsequently, I wound up putting my writing career on the back burner. When my position at Microsoft was off-shored in 2008 …
Published on August 18, 2015
promotional pitfalls

There are lots of publishers (and other firms) that will gladly and greedily ask you to plunk down a lot of money to create and distribute a press release (that they know will likely cost you more than any resulting book sales) …
Published on August 18, 2015
book marketing

Most writers have business cards to pass out to interested readers and writers, but what about business postcards? A writer is in business, after all, not only to let others know about their latest book but to sell it as well. Investing your money in postcards becomes valuable the minute you hand one to a potential reader …
Published on August 18, 2015

Just a quick note to say I love the new format of the newsletter. Great appearance and the information is still there …
Published on August 18, 2015

We’ve known for the past few months that our air conditioner was on its last leg. The previous owners of our home built parts of it without permits, lied about many things (like the age of the roof and past termite problems, to name just a few), and didn’t mention defects they obviously knew about. Somebody even removed the tag from the air conditioner that had the serial number, which would indicate date of manufacture. They told us it was pretty new but we later learned it was 11 to 15 years old …
Published on August 12, 2015

Earlier this year, I was able to speak with the owner of Christian Cinema Productions and I was offered an opportunity to write a novel for a feature film scheduled to be released next year …
Published on August 12, 2015
book marketing

My friend (who is a marketing major) and I are trying to organize a book signing. We are considering various things to make more sales. However, to do that, she said Barnes and Noble told us that the book has to be sold in that store in order for them to host my signing …