An author wrote in this week, asking if I thought updating her book would give a boost to her sales. Her book is a memoir.
If a book is in the how-to genre, yes, it should be updated when necessary. But, that would not apply to this author’s book.
Since the book deals with decades of life stories, updating it with the highlights from the last two years of her life isn’t going to make that book start selling. Instead, her book simply needs a marketing reboot.
The book in question sold well in the beginning (it was published in March, 2020), but, as with most books, it appears the author got bored with marketing, and simply stopped.
Now, she has some time on her hands and she is considering whether to update the previous book, or publish a new book of fiction.
If an author is not going to promote a book consistently, updating that book will be a complete waste of time. If nobody knows your book exists, you can update it until your fingers bleed but that’s not going to sell copies. Instead of going back to the writing and editing process, leave your memoirs, historical book, or fiction as-is, and spend your time promoting your existing book(s) instead.
Many writers don’t realize that book promotion DOES involve a lot of writing! And, that is FUN!
You can see how in this free book:
And, in this one (that is not free, but is still very reasonably priced):
And, finally, it’s always best to have more books for sale rather than fewer. Having two books on the market doubles your chances of attracting readers. Having four books on the market quadruples your reach in the market. It’s common knowledge that authors with multiple books on the market make more money than authors with one book on the market.
- Some POD Publishers: “Buy a Manuscript Evaluation So We Can Upsell You on Our Editing Services!”
- “I want you to refer your authors to me for editing and illustrations. What are your criteria?”
- Another Example of Greed in the Publishing Industry! Editing Existing Book vs. New Edition?
- Editing Your Own Book for Financial Reasons? When Authors Can’t Afford an Editor…
- POD POACHERS! When Bottom Feeders Lure Authors Away from Their Existing Contracts, and Charge Thousands More!
Got questions about Print On Demand and Self-publishing? Ask Angela Hoy.
About The Author
Angela Hoy is the publisher of WritersWeekly.com, the author of 19 books, and the co-owner of BookLocker.com (one of the original POD publishers that still gets books to market in less than a month), PubPreppers.com (print and ebook design for authors who truly want to self-publish), and Abuzz Press (the publishing co-op that charges no setup fees).
Angela has lived and traveled across the U.S. with her kids in an RV, settled in a river-side home in Bradenton, FL, and lived on a 52 ft Irwin sailboat. Angela now resides on a mountaintop in Northwest Georgia, where she plans to spend the rest of her days bird watching, gardening, hiking, and taking in all of the amazing sunrises.
WritersWeekly.com - the free marketing ezine for writers, which features new paying markets and freelance job listings every Wednesday.
BookLocker.com - According to attorney Mark Levine, author of The Fine Print, BookLocker is: "As close to perfection as you're going to find in the world of ebook and POD publishing. The ebook royalties are the highest I've ever seen, and the print royalties are better than average. BookLocker understands what new authors experience, and have put together a package that is the best in the business. You can't go wrong here. Plus, they're selective and won't publish any manuscript just because it's accompanied by a check. Also, the web site is well trafficked. If you can find a POD or epublisher with as much integrity and dedication to selling authors' books, but with lower POD publishing fees, please let me know."
Abuzz Press offers FAST and FREE book publication, but only accepts a small percentage of submissions, and only works with U.S. authors.
PubPreppers.com - "We Prep, You Publish!" Print and ebook design for authors who truly want to self-publish. Offers formatting and design services only, and then provides simple instructions for authors on where to sign up to have the print and ebook editions printed/listed/sold. Cut out the middle man. Keep 100% of what bookstores pay for your book!
Angela's POD Secrets Revealed Series can be found HERE.
Have a POD Book with another publisher? See if BookLocker can give you a better deal. (BookLocker offers "disgruntled author discounts" to those who want to move from other POD services.)
See BookLocker's publishing packages HERE.
ANGELA ON TWITTER https://twitter.com/AngelaHoy
BOOKLOCKER ON FACEBOOK - Provides links to free excerpts!
ANGELA ON FACEBOOK
ANGELA ON LINKEDIN
Angela is the creator of the Original 24-Hour Short Story Contest!
Read More Of Angela's Articles HERE
7.625 STRATEGIES IN EVERY BEST-SELLER - Revised and Expanded Edition
At this moment, thousands of would-be authors are slaving away on their keyboards, dreaming of literary success. But their efforts won’t count for much. Of all those manuscripts, trade book editors will sign up only a slim fraction.
And of those titles--ones that that editors paid thousands of dollars to contract, print and publicize--an unhealthy percentage never sell enough copies to earn back their advances. Two years later, most will be out of print!
Acquisition Editor Tam Mossman shares seven essentials every book needs to stay in print, and sell!
Read more here: