DISRUPTIVE AND DUMB: Do NOT Lie to Your Publisher About ANYTHING!
When you lie to a business associate, a neighbor, family member, or anyone in the adult world, real life consequences can ensue…
When you lie to a business associate, a neighbor, family member, or anyone in the adult world, real life consequences can ensue…
A small snippet of what’s to follow:
“Do yourself a solid and don’t use Lulu publishing.”
“I’ve spent in the thousands and can’t get ANY help!”
“I would never buy from Lulu.com again.”
“Customer Service is a nightmare.”
“Do not use Lulu publishing.”
“Worst experience ever.”
After you get past the shock and anger of your book sales instantly vanishing into thin air, what can you do to get that book back on the market ASAP?
Being told you have to buy insurance to close a book distribution deal? Sounds fishy because it is.
Offering something for nothing is a really dumb business model. While working with a “free” company may seem tempting to some authors, these firms typically go belly-up pretty quickly. And, some end up ripping their former authors off for years after the firm’s demise…while holding those authors’ books hostage.
I haven’t been paid a dime, but there are used copies of my book on Amazon. Well no, those aren’t really used copies.
“I’m helping a friend assemble a baseball book and he wants to include photos of Topps Baseball cards…”
Author Andy was so excited! His new book was finished and he’d just approved his print galley. It was time to start selling books! His publishing company put his book up for sale on their website and sent him the URL where he could send people who wanted to purchase his book.
Andy didn’t have his own website or blog, but he didn’t think that would be a problem. Unfortunately, it was, on several fronts. And, while Andy and the other authors below are fictitious, the scenarios are based on real complaints we’ve received from authors over the years. In every case, had the author had their own website or blog, he or she would have lost few, if any, sales.
With lockdowns dashing plans for my book rollout, I had to come up with new marketing strategies. Creativity can overcome adversity in difficult times.
I was always a weird (um, naughty) kid. I never aligned myself with social norms. I recognized when something was ridiculous, even if “everyone else” was doing it. I would do things differently, despite the fact that…