Too many new authors have been robbed by vanity presses who have charged naïve authors thousands of dollars. BookLocker’s fees are so low that some authors are skeptical. However, you should not be…
Here are a three free tools that help me be a better writer and marketer.
I’m sorry if this sounds harsh but it’s the truth…
This article is your primer to developing an income stream from a variety of unique author events!
Here’s how to offer a consignment deal to bookstores.
Don’t even WORK with a publisher who upsells authors on these kinds of (bleep)…
Good covers sell. Bad covers not only don’t attract customers, but can actively annoy.
With lockdowns dashing plans for my book rollout, I had to come up with new marketing strategies. Creativity can overcome adversity in difficult times.
Bookstores have a long history of ordering too many books, and then returning them for credit or a refund, often damaged, bent, and/or dirty, and at the expense of the publisher (or self-published author). At other times, the books are simply destroyed (or sold to a big salvage bookstore), again, at the expense of the publisher or self-published author. Bookstores, like other retailers, should be financially responsible for their own sales forecasts. Period. I just can’t find anything in the “returns” equation where the publisher or author should be financially responsible for a bookstore’s poor estimation of sales…
I received an unsolicited phone call from a senior marketing consultant at a company that displays books at book fairs. She said her company was only taking 10 books to a book fair in Europe and they chose mine…
