Book Videos Sell Books: How to Make Them By Diane Craver
The latest way to promote your book is with a video. Book Trailer …
Published on January 30, 2008
The latest way to promote your book is with a video. Book Trailer …
Published on January 23, 2008
You stand by your table, book in hand, smiling at the mother dragging a toddler as she walks into the bookstore. She smiles and moves to the children's section. She's in no mood to chat about a grown-up book. Then a teen strolls by, sees you wrote a mystery and turns away …
Published on January 16, 2008
The concept of ghostwriting makes perfect sense. It allows for those who have expertise in an area, but are not the most proficient writers, to express themselves in well honed, well written books and articles. It also allows for writers to make money behind the strengths of well known names, since celebrities and experts can sell books based on their name recognition and, or, expertise in a field. …
Published on January 9, 2008
Last June, I took the plunge. After eight years of freelancing part-time, I chose to pursue a full-time writing career. Was I nervous? You bet. Has it worked out? Better than I ever hoped. The following are tips I've learned along the way, with additional advice from successful full-timers... …
Published on January 2, 2008
If you're a die-hard editor, journalist or freelance writer, chances are you balk at the word "advertorial." You know what basic advertorials are - they're either a full page or half page of promotional copy facing a full-page ad or sitting over a half-page ad. You may feel like you're a sell-out if you're writing marketing or public relations copy, but guess what? Advertorial writing fees can really add up for you. …
Published on December 26, 2007
How can you improve your chances breaking into highly competitive national business publications such as "Fortune," "Forbes" and "Business Week"? These magazines require their freelancers to have business writing experience. How can you get those all-important business article clips to persuade national business magazine editors to give you an assignment? Writing for local and regional business publications can enable you to get these precious clips and the needed experience. …
Published on December 19, 2007
Most of us, the first time around the publishing block, have a clear vision of life as an author. We see ourselves holding our new books in one hand while raking in thousands of dollars in royalties or profits with the other. What a shock to discover that your wonderful book - the manuscript into which you poured your heart and soul - isn't flying off of bookstores shelves into the hands of eager readers. The fact is that you may not even find it in bookstores at all. …
Published on December 12, 2007
Contests are everywhere for short stories, poetry and essays. One almost has to wrack his brain to name others. But to a novelist or book-length author, such competitions are rare; for self-published writers they are practically nonexistent. Everyone knows that using "award-winning" after one's name may make someone take notice. But where does one find book contests? Not many people award self-publishing authors, but the few that do, do it quite well. …
Published on December 5, 2007
"You're not done with that book yet?" My husband's voice was less than patient. I'd been regaling him with the difficulties of finishing The Last Casualty. I'd been working on the book for five years, on and off, and it simply refused to get written. As frustrating as it was to him to hear about my lack of progress, it was infinitely more painful for me. After all, I wasn't a novice. By that time, I'd had ten books published by major New York publishers, including a few on the USA Today bestseller list. I had four more books under contract... …
Published on November 28, 2007
When I self-published my historical novel, SHANGHAI LEGACY, many things I did to promote it WERE very successful. In fact, I've sold many books, spoken many places, and continue to. But my bottom line - both in time and money - does not completely reflect that (yet!). Here is what I would NOT have done. …
Published on November 20, 2007
Sometimes we become so consumed by the writing tasks we have in front of us that we forget to celebrate the jobs well done. Taking a moment to reflect on what you've accomplished isn't a time waster. In fact, a new book indicates that it can help you. …
Published on November 7, 2007
So you've finished your first novel (your memoir or a nonfiction or children's book) and you're seeking publication. You're ready to leave the solitude of your writing den and make yourself known in the publishing community. It shouldn't take long to snag a publisher. You've certainly worked hard on your book. And every relative and friend who has read it gives it a thumbs up. The hard part is over, right? It's down hill from here, isn't it? As the title of this article indicates, getting published is easy. Success is just a few decisions away. …
Published on October 31, 2007
Letters of introduction can be a powerful tool to increase freelancing income. Sometimes letters of introduction (LOIs) are an effective alternative to conventional query letters. One LOI, which I wrote last April to a custom publisher, resulted in four assignments for a total of $11,000... …
Published on October 24, 2007
It is a well known and widely accepted fact that ebooks - FREE ebooks - are one of the best weapons in a viral marketing campaign arsenal. Viral marketing is a marketing technique, similar to the spread of an epidemic, that reaches others through word of mouth to increase brand consciousness. Think about how a virus spreads from one person to another. One person gets sick and just by sneezing they can give the virus to many more people. Those people get sick and share their germs with everyone they know and come into contact with. Next thing you know, it's an epidemic. That is the very concept of viral marketing. …
Published on October 17, 2007
As you enter into the world of publishing, you may ask experienced authors, "How do you promote a book?" or "What's the best way to promote a book?" When someone asks me that question, I typically answer, "It depends on the book and it depends on you." Anyone who responds differently could be leading you astray. …
Published on October 10, 2007
"What if" you were in an accident or came home from the military missing one or both hands? "What if" you were diagnosed with Rheumatoid Arthritis, Parkinson's Disease, Diabetes, or Multiple Sclerosis? And what if you were a worker who made his or her living solely from writing or data entry? What if an accident or disease were to dramatically affect or possibly cut you off from doing what you love - writing? And what about that loss of income? …
Published on October 3, 2007
Magazines for hunters and fishermen have been around in North America for about as long as modern magazines have been around in North America, that is to say, a long time, since the 1850s-1870s or so. Hunting for whitetail, mule deer, elk, and wild turkey and fishing for trout, steelhead, bass, striper and marlin in saltwater was how landowners of that era fed their families. In the 20th century, sportfishing became popular and saltwater fly fishermen would fish for bonefish in the flats in Florida and the Caribbean. The bounty of the land has always been relatively plentiful, and many people still live off it to some degree, and a LOT of magazines cater to these folks. Learn to write for these mags and you've got some good, steady paychecks coming your way. …
Published on September 26, 2007
Novice writers often assume that if any agent agrees to review or represent their work, they have automatically entered the harrowing yet rewarding world of publication. In fact, however, there are many unscrupulous agents who seek to take advantage of unwary writers or who simply aren't familiar enough with the publishing world to do justice to a writer's work. Every writer should be familiar with these warning signs to avoid agents that may put their work six feet under instead of in a publisher's hands. …
Published on September 19, 2007
Freelancing was one of the most rewarding challenges I've faced in my career. I loved working for myself, in the comfort of my own home, where I had the advantage of selecting my own work, clients, schedule and pay rates. I'm back working for someone else now but I will always remember my freelance career with fond memories - save one... …
Published on September 12, 2007
You've written a novel, but you cannot afford to submit it to a dozen competitions that charge $20 to $50 per entry. The thought of investing several hundred dollars in entry fees only to hear you didn't win (assuming you hear anything at all), is enough to curdle your stomach. So what's a budding novelist to do? …
Published on September 5, 2007
The Smithsonian has one. Good Housekeeping and Redbook, too. It's the back page article, a one-page piece that adds a touch of humor, opinion or information before the final close of a magazine's cover. Back page articles provide excellent break-in opportunities for writers eager to place their work in major markets. Written with a slant towards essay or opinion, these last words are often the first published pieces for freelancers not (yet) listed on the magazine's masthead. …
Published on August 29, 2007
Finding a reputable short fiction contest that doesn't charge an entry fee is like seeking the Holy Grail. You believe it's out there, but you're not sure you have the commitment to find it. …
Published on August 22, 2007
If you love traveling through the heartland, if your politics are populist, if you have the ability to laugh at yourself, and if your writing, research, and interviewing skills are strong, you can write for the farming trades. These magazines publish articles on every topic from bull sperm to beekeeping, goat farming to organic vegetable farming, as well as cheesemaking, livestock breeding, and cattle ranching. …
Published on August 8, 2007
I was thrilled when my publisher asked me to write a coffee table book about hummingbirds. As an avid bird watcher who had traveled to South America to see and photograph hummingbirds, it was an opportunity to write about one of my passions. The caveat? A "work made for hire" contract. Of course, this type of contract is not unusual for coffee table books, which tend to sell fewer copies than the average title. I wanted very much to write the book, and they would pay me extra for some of my photos. So, I signed the contract. That was in 2002... …
Published on August 1, 2007
Craps, Baffert's Gin, Santa Damiana cigars, exotic destinations like Montreal, Morocco, Costa Rica, St. Kitt. Micro-micro small batch beers and Watanabe-tailored suits. Cigarette boats. All of these are vice-related article ideas that have appeared or appear regularly in the pages of magazines like Esquire, Cigar Aficionado, All About Beer, Wine Spectator, and the whole host of poker and gambling related magazines that you can find at any large newsstand. And if you like the things I've just spoken of, you can write about them too. …
Published on July 25, 2007
Whether you write magazine features, flash fiction or articles for the web, freelance writing has its ups and downs. It's never boring, but late payments and heavy handed editors can sometimes take the wind out of our literary sails. I write because I enjoy it, but it's also work for me and the money I make doing it comprises a substantial amount of my income... …
Published on July 18, 2007
Many novice writers think that being published, having an idea and your name in print, is the "biggy". It is the ultimate sign of success, the breaking of the cherry, so to speak. Time and again the old-timers warn that seeing your name in print is NOT a good reason to want to write a book- or anything else for that matter. Heck, if that is the be-all end-all, then go stand in the park with a shot gun and start shooting pigeons. Believe me, in no time at all you WILL be asked to write to your heart's content and sign it, and I have a pretty good feeling your little story will end up in print all over the papers, perhaps even nationwide! Fame is easy, rites of passage, not so much. Think about it. Does a woman's first pregnancy mean she is no longer a virgin? Does the birth of her first child indicate the first sexual encounter? Not on your life! At least, not too often these days... …
Published on July 11, 2007
As a diligent freelancer, you're in a bookstore doing your homework. You've settled into a comfortable chair, and the lights shine down on the pages of a magazine you're studying--you know--the one you're determined to "get into." As you read the feature articles, you notice that the tone is smart, catchy, and hip. These pieces might not be suited for Grandma, but they're definitely perfect for a young, professional, female audience. "I could write like this," you say to yourself. And you continue studying... …
Published on July 4, 2007
Magazines for musicians have been around in their present form since the early 1960s. Every kid with $25 for an acoustic guitar or $150 or so for a really nice, American-made electric was forming a rock 'n' roll band, while other kids played orchestral instruments such as flute, violin and double bass. The folk revival was on and magazines like Sing Out and Broadside supplemented the incomes of the popular players of the day by publishing their compositions. Kids who were really rebellious played jazz. Music was everywhere, and the magazines covered it. …
Published on June 27, 2007
A member of the online writers' group I participate in recently posted that she'd been advised by a friend never to include a Prologue as part of the chapters she sent to prospective literary agents. I worked as an acquiring editor at a major publisher for years and know and still work with many agents, but I have never heard this rule. I cautioned her that people giving this advice may be unduly influenced by the new author's tendency to rely on a Prologue - learning where to begin your novel can be difficult, and it's common for new, inexperienced writers to feel nervous that readers won't "get" their set-up, so they create Prologues that explain far more than necessary. They end up over-telling the story before it's even begun! …
Published on June 20, 2007
Question. Can you guess what type of publication I'm describing? *Sample copies are often free. *The pay tends to be on the medium-high side, $500-1000 per article and more. *These magazines are bulwarks; they survive in any economy. *Many, if not most of them, pay on acceptance. Give up? …
Published on June 13, 2007
"I think most artists create out of despair. The very nature of creation is not a performing glory on the outside, it's a painful, difficult search within." -Louise Nevelson It's been said to us many times. After hearing that you write for publication, there's that coworker, relative or friend who will say with such ease, "Oh, yes, I would like to write, too. Everyone tells me I'm great at it. But I'm just busy with so many things now." …
Published on June 6, 2007
Years ago, I'm not even sure how long it was, I decided to write a book. Trail Training for the Horse and Rider was born. By the time I was finished, I knew I had something worthwhile. Not only was it a great book, but there were no other major titles on the subject in the market. …