Say it Funny, Sell It By Susan Sundwall
"Everything is changing. People are taking their comedians seriously and the politicians as a joke." If you guessed the above quote to be from Will Rogers you'd be correct. Our friend Will was extremely popular with the American people back in the 1930's. And isn't it uncanny that we can relate to his witty observation today? Good humor is like that - timeless. And it will always sell because people, whatever their circumstance, love to laugh. As writers it's in our very best interest to be mindful of that, and we should attempt to infuse our material with a tickle or two whenever we can. …

