Articles

MARKETING STRATEGY RESULTS IN $6000 IN ASSIGNMENTS BY JOHN K. BORCHARDT

Published on May 30, 2012

Tradeshows offer a unique marketing opportunity for freelance writers. Many industries and trade associations ranging from the oil, chemical and food industries to home builders and restaurant owners have tradeshows to exhibit the latest in equipment and services to their members. I tried out my new strategy at Houston's May 6-9 Offshore Technology Conference (OTC). This is a major annual tradeshow. In 2012, there were more than 2,500 trade show booths and 89,400 attendees. So far my payoff from attending the tradeshow and marketing there is $6,000... …

Testify! Turning Testimonials Into Dollars By Melissa Mayntz

Published on May 16, 2012

Every freelance writer knows the value of a published clip to establish professional credibility, but a clip does not tell a potential client or new editor what type of person you are to work with, how good your writing is before editing, or whether you're worth working with on a regular basis. How, then, can a writer share that information without seeming to brag? The answer is simple - have someone else say it for you. …

Add Some Military Flavor to Your Next Article By Dan Heaton

Published on May 9, 2012

Want to work up a history on the old Army fort on the edge of your town? Perhaps you are just trying to find out what Grandpa did during World War II. All of this has become much, much easier today, thanks to the many resources now available online to the writer willing to spend a little time in research. …

Queries Going Out = Money Coming In By Cynthia Bombach Helzel

Published on May 2, 2012

Queries Going Out = Money Coming In By Cynthia Bombach Helzel

It's tempting to put querying aside while you're working on assignments, and then pick it up again when the work runs out. The problem is that, by then, it's too late. You end up with a gap in your assignments - and your income. …

Meet, Greet, and Take Action By Debra Holland

Published on April 25, 2012

Writers are often a great source of support for each other. Few professions have so many members willing to educate others in their field. The experience and expertise of other writers can help you at all levels of your career. Joining writers groups and professional organizations, participating in online forums, writing your own blogs and following other author blogs, and getting to know people at writing classes and conferences, are all traditional ways to become acquainted with other authors. However, networking also involves giving back. Share your knowledge with other authors and offer them encouragement and inspiration... …

Five Ways to Make (Not Spend!) Money at Conferences By Gabi Logan

Published on April 11, 2012

Five Ways to Make (Not Spend!) Money at Conferences By Gabi Logan

Any competent writer who puts himself or herself in the right place at the right time can achieve these essentially effortless results. Here are five ways you, too, can start making money at conferences instead of just spending it...…

The Rewards of Face-to-Face Employment Interviews for Freelancers By John K. Borchardt

Published on March 14, 2012

After a frustrating dry spell in terms of getting new corporate clients I changed my marketing strategy. Actually, this new strategy is the old strategy I used when I first became a full-time freelancer. Specifically, I returned to a focus on medium and large-size companies ($500 million to more than $1 billion in annual sales) located in my city (Houston). I had drifted into doing long-distance marketing by e-mail with interviews by telephone. I got some very good short-term gigs over the years. However, overall I had a low response rate to the letters of introduction I e-mailed to corporate contacts. In addition, in most cases these clients had no loyalty when their work assignments were intermittent (1 to 4 assignments per year). …

PR For My Book Increased My Other Business Income By $60K By Clyde Morgan, MD

Published on February 29, 2012

In November, 2010, I self published The 2766th Provisional Headquarters Flight WW II with BookLocker.com. The book generated sufficient PR in the first year to bring in an increased income of $60,000.00 for my clinic during a year when most physicians I know fought to stay even...…

Promoting Your Freelance Business via Direct Mail By Angie Papple Johnston

Published on February 22, 2012

As freelance writers, most of us have to advertise our services. Spending $100 to make $125 isn't worth the effort - but spending $100 to get a few long-term clients (and their referrals) is a really big deal. The key to effective marketing is to reach the right audience. If you don't, you're watching your hard-earned money circle the drain... …

Freelance Writer Does NOT Mean Free Content! By Deborah Jeanne Sergeant

Published on February 16, 2012

The details and pitch of the "copywriter wanted" ad sounded too slick but I applied anyway. I sent a cover letter, CV, resume and links to purchased, published works. I spent a good 15 minutes crafting the right approach and selecting the ideal links. A few weeks later, I received a bulk e-mailed form letter inviting me to send them a 500-word blog entry. Doing so would enter me into the next round of the selection process. Excuse me, second round? Is this a reality TV show or an employment opportunity? …

How to Get Paid By Deborah Jeanne Sergeant

Published on February 1, 2012

Sometimes the check doesn't arrive or the automatic deposit doesn't hit the account. Then what? I've had a few editors not pay when they said they would. What a writer does next can affect not only when he gets paid, but also the editor/writer relationship... …

YES, APPLE WANTS YOUR RIGHTS…And So Does (Almost) Everybody Else! By Angela Hoy

Published on January 25, 2012

It seems to me that Apple wants to corner the market through force, and squeeze more out of everyone, just like Amazon's been doing for years. How better to increase your income than to claim rights to others' creations, and force the creators to use your store when selling those creations, all the while further increasing your take? …

BookLocker Helped Turn Some Sunny Day Into A Commercial Success By Tom Douglas

Published on January 18, 2012

BookLocker Helped Turn Some Sunny Day Into A Commercial Success By Tom Douglas

It's been more than ten years now so I guess I can be excused for not being able to remember who it was that suggested I subscribe to WritersWeekly.com. I wish I could remember though because I would like to thank him or her for steering me in the right direction that would eventually lead to a very successful book writing career... …

Saying No to Writing for Pennies! By DeAnn Rossetti

Published on January 11, 2012

As freelance writers struggle to make a living during this "Great Recession II," we've all seen the "writers wanted" ads on Craigslist and elsewhere that outline -- in great detail -- the hefty amount of work, the long hours and the many qualifications for a particular job... …

Write Short Book Reviews to Earn Extra Money By Barbara Weddle

Published on December 28, 2011

If, as I do, you enjoy reading so much that you read the labels on canned foods, why not, after you've read a book, try your hand at writing a book review and pick up an extra $50 or $100 a month? Writing a general book review doesn't require any special expertise, only a good command of grammar and basic writing skills. Here's how to go about it... …

Fair Pay…or Cruel and Unusual Punishment? By Rich Mintzer

Published on December 21, 2011

Fair Pay…or Cruel and Unusual Punishment? By Rich Mintzer

Writer's chat rooms and discussion boards are constantly flooded with comments about rates for writers. New writers argue that they take what they can get to build a portfolio, while veteran writers argue that you should receive fair pay for your work, adding that you will never be respected if you simply give your work away. Yet, even long-time writers have fallen prey to some less than "acceptable" rates rather than turning down work considering the current economic state... …

How to Get Art for Articles By Deborah Jeanne Sergeant

Published on December 7, 2011

Writers are primarily words people, so it surprises many to discover that editors of magazines and newspapers often want writers to supply artwork to accompany articles, too. A photo, chart or other illustration makes an article more appealing to readers, and helps break up long stretches of text... …

A Texas Tea and Book Party By Celia Yeary

Published on November 9, 2011

A Texas Tea and Book Party By Celia Yeary

Three years ago, the release of my first novel excited me, yes, but it also threw me into a dither. A dither, if you've never been in one, is similar to mild hysteria and confusion. All other authors I knew at the time talked about book signings, and I attended a couple of them. In my opinion, that might not work for me, as they don't seem to work very well unless you are the author of the Harry Potter series. How many readers would drive to a bookstore and buy my book? I feared not many, and there I'd be, all alone in public, people walking past me, ignoring the books on the table. The thought of buying a big stack of books and not selling them didn't make me comfortable, either... …

A REAL GHOST STORY! By Scott Rose

Published on October 26, 2011

The good news is that when you agree to ghost write a book truly as a ghost, with no credit given to you as a writer, you will make a lot more money than if you were given credit. Here's the rub, though; your ghost contract prohibits you from ever telling anybody that you worked on the book. It also specifies your legal liabilities if you ever spill the beans to anybody, even to your mother or your best friend. Legally bound to secrecy, how are you supposed to get your next ghost writing job? Here are some tricks of the trade... …

Writing Samples: What to Send and How to Send Them By Rich Mintzer

Published on October 19, 2011

Writing Samples: What to Send and How to Send Them By Rich Mintzer

What should I send? That's the question so many writers ponder when asked to "send clips" or "writing samples." At first it seems as if the answer should be quite simple, a few of your best samples that fit the topic. But then you stop and wonder what else they may be looking for...…

Don’t Give Away Writing to Win Work By Deborah Jeanne Sergeant

Published on October 12, 2011

People using the Internet to hire a writer often feel reluctant paying a stranger in a remote location for work, but you should not have to submit something on spec that you cannot possibly sell elsewhere. What's a writer to do? …

Blogging to Sell Books By Eric D. Goodman

Published on September 21, 2011

Blogging to Sell Books By Eric D. Goodman

I've always identified myself as a writer. Only recently have I come to admit that I'm also a blogger. I blog about writing, about the love of literature, about all things literary. But the truth is, I blog to sell books... …

BEWARE OF SCAMMERS POSTING FAKE JOBS ONLINE! By Kathy Rembisz Levine

Published on September 14, 2011

As freelancers, we all appreciate how valuable our time is. The less time we spend chasing work, the more time we can actually spend writing. Like most freelancers, I peruse the Internet in search of projects on a regular basis. Over the years I've secured a variety of assignments for a number of different publications through this means... …

How to Pacify an Irate Source By Deborah Jeanne Sergeant

Published on September 7, 2011

Whether it's a phone call, email or letter, eventually negative feedback from interview sources comes to every published writer. It may feel satisfying to whip off a caustic reply reeking of sarcasm, but this type of response won't improve the source's attitude about you or your publisher. Here's how you should respond to negative feedback to pacify irate sources, defend your work and present yourself and the publisher in the best light. …

Writing Classes: Buyer Beware By Rich Mintzer

Published on August 31, 2011

Writing Classes: Buyer Beware By Rich Mintzer

Thanks to the Internet, anyone can claim to be a writing teacher and post a website full of pages, promises and long-winded verbiage on how much they can help writers. But what is so often lacking is a little thing called "credibility," as in experience and education.…

1 … 17 18 19 20 21 … 35