Beat the New Year’s Cash Crunch – Rev Up Marketing Now for Ongoing Pay! By Sonya Carmichael Jones
The holiday season is synonymous with big spending. For writers this means assignment heaven. From the hospitality industry, to fashion, to auto dealers, real-estate firms, and even banking, businesses are rushing to promote new products and services in time for holiday splurging. The good thing is that a lot of these promotions carry over months after the New Year, making now a prime time for enterprising writers to cash in on the action.