Articles About Book Marketing

TANTALIZING SUBJECT LINES! How to Make Almost Anyone Open and Read Your Email/Blog/Article

As the owner of WritersWeekly.com and BookLocker.com, writers and authors frequently add me to email notifications they send out when ...

Confused About “Likes” vs. “Friends” on Facebook

Hi Angela, The confusing thing for me about Facebook 'likes' is that Forbes prefers us to encourage 'friends', which can ...

Is Sending a Press Release to Regular Folks Spam? YES!

It seems to me there is a fine line between a press release and a promotional item. Wouldn't you say ...

BEFORE YOU PAY TO PLAY: Ethical Book Promotion – Rachel Rueben

Today, authors can buy reviews and social media followers with the hopes of fooling a publisher or agent into believing ...

Developing a Plan for Your Book – Dan Heaton

My first grade teacher just bought my book. She's hardly my target audience and I hadn't seen her at least ...

Getting to Know My Neighborhood to Sell More Books – Alice J. Wisler

We've seen it at WritersWeekly as well as in other magazines for writers: bookstores are not necessarily the best place ...

Having a “Typo Contest” is a HORRIBLE Idea!

An author told me the other day he found a typo in his proof, adding "I'll probably leave it and ...

Does that “Fictitious” Website in Your Novel Already Belong to Somebody Else?

Last year at this time, we published: Does that "Fictitious" Business Name in Your Novel Already Belong to Somebody Else? ...

The Mobile Book-signing – Mary Cook

Libraries and bookstores are so last year when it comes to staging book signings. Instead, consider taking your books out ...

Ask These 3 Questions BEFORE Starting Your Book! – Anne Violette

As an author, and speaking on behalf of all of us collectively, our primary goal in writing a book is ...

KARMA! Man Who Sold Book Reviews Is Shamed Online – Angela Hoy

I've said it before and I'll say it again, and again, and again. DO NOT PAY FOR BOOK REVIEWS! Once ...

Selling Books Abroad – Eric D. Goodman

The furthest I've ever traveled for a book event was from Baltimore, Maryland to Madrid, Spain. As part of my ...

Use Current Events to Promote Your Novel By Alice J. Wisler

Lady leaves baby on top of car roof Man steals kitchen appliances and heads to Mexico Woman grows lavender to ...

Thinking Out of the Box to Sell Books By Diane Craver

Even though my books are not in a mortar and brick bookstore, I have successfully sold copies of my Christmas ...

What Free Product Should I Use For Book Promotion?

Hi Angela, I've been reading your book, 90 DAYS OF PROMOTING YOUR BOOK ONLINE: Your Book's Daily Marketing Plan. It ...

A Texas Tea and Book Party By Celia Yeary

Three years ago, the release of my first novel excited me, yes, but it also threw me into a dither ...

Blogging to Sell Books By Eric D. Goodman

I've always identified myself as a writer. Only recently have I come to admit that I'm also a blogger. I ...

Novel Strategies for Using Press Releases When Writing By John K. Borchardt

Press releases give me a lot of article ideas. Writing shorts based on a single press release used to be ...

Does Facebook Trump Ezines for Book Promotion? No!

I received the following question this week from a BookLocker author: I read your 11-part series (on free online book ...

Throwing Away Your Money on Review Copies?

Here are some common questions I hear from new authors: 1. Do you have a list of book reviewers who ...