Articles About Book Marketing

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Should You Update Your Old Book, Or Write a New One?

An author wrote in this week, asking if I thought updating her book would give a boost to her sales ...
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“Can I use the name of a real building / mall / hospital / etc. in my novel?”

Q - Angela, In my book, I am using the name of an actual hospital. Strange goings-on happen at this ...

The Biggest Marketing Mistake New Authors Make!

Bestselling authors have two things in common: A marketing plan and a schedule. At BookLocker.com, we have several thousand books ...
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Using Short Videos to Sell Books By Kristy-Leigh Avery

As authors, we are always looking for new ways to promote our releases, and to keep the excitement going until ...

A Former Hollywood Reporter Shares How to REALLY Land a Movie Deal by Anne Taylor

I’m writing today to add to Angela’s advice about scams offering to sell film rights for writers. In my career ...

“Should Amazon be notified about my upcoming author event?”

Q -  Angela, Could you notify Amazon that they may be getting some orders because my book is being showcased ...

“How Can I Get on TV Shows?”

Q - My book is the perfect book for promotion on some radio/TV talk shows. Do you have any suggestions ...

RANT! You Better Darned Well THINK Before You DEMAND I Work for YOU for FREE!

Today, I need to step up on my soapbox once again. I do not offer consulting services - fee-based or ...
woman holding money

Author Events 101: How to Profit from Promotion by Sharon Woodhouse

What is an author event? Any situation in which you’re using your status as an author to increase visibility for ...

“Can you publish my book, and get me copies by Christmas, which is NEXT WEEK?”

The short and sweet answer to this questions is, "NOPE!" I can't tell you how many authors literally wait until ...
podcast microphone

Friendly Podcasts for Book Promotion By Amanda Steel

Guesting on a podcast can be daunting if you’re a writer who is introverted, or just a little nervous about ...

Why Your Publisher Doesn’t Care if YOU Get Sued

I received the following email this week: Re: 12 Ways to Avoid Getting Sued When Writing Your Memoirs by Angela ...

Writing and Selling Books Ain’t for Sloths! – by Tom Douglas

Hey, Anna Banana, Angela is right! If you write it, they will NOT come…unless you promote it. This cautionary advice ...
new york times press room

Why Nobody Reads Press Releases Anymore

Angela, I was recently published by a local magazine. I'm thinking about hiring a press release service to spread the ...

If You’re Not Going to Promote Your Book, Why Did You Even WRITE It?

A few weeks ago, an author (who I will call Anna Banana) complained about low book sales. I did some ...

Expand Your Audience Through Affordable Video Book Promotion! – by Amanda Steel

When authors think about using a video to promote their books and their author brand, their first thought might be ...

Need Your Book Published By Christmas? You Only Have ONE Option Now…

There are only 51 days until Christmas. That's 36 business days. Most full-service print on demand/publishing services firms take around ...

Diva Debbie Stops By for an Insult -or- NARCISSISTS NEED NOT APPLY!

Narcissist: a person who has an excessive interest in or admiration of themselves. Diva: a self-important person who is temperamental ...
sale sign

How to Sell Books on Consignment to Bookstores and Other Retailers

A teacher wrote in saying he didn't want to sell his books to students directly but, instead, wanted a local ...

“Online/Virtual Book Fair?” Don’t Bother….

I was spammed this week by an organization that hosts book fairs. Of course, it's all online again this year ...