December 05, 2007

AVOID Contests That Use Entries for Free Content!
printable version

Angela, I know you're not a lawyer, but I'd like to get your thoughts about this situation:

I recently entered a contest sponsored by a large financial business. The rules state:

"Each entrant (including, without limitation, the Grand Prize winners and each parent or guardian of an entrant under eighteen (18) years of age) grants the sponsor, its parents, subsidiaries, affiliates, distributors, agents (including, without limitation, the Judges), advertising and promotion agencies, licensees, assigns and suppliers, and all of their respective directors, officers, employees, representatives, and agents the absolute right and permission to use his/her name, address (city and state), photograph, likeness, biographical information, statement, voice, and Story, (including, without limitation, any audio or video of him/her participating in the Contest and/or receiving the Grand Prize) in perpetuity for trade, advertising, promotions, publicity and/or any other purposes worldwide in all forms of media now and hereafter known (including, without limitation, print, broadcast and Internet) without future notice or compensation, except where prohibited by law."

I felt this meant I'd have to retire the story permanently even if I didn't win, but after thinking it over, decided to enter anyway.

Now someone whose opinion I respect is questioning whether I've over-read the wording, and says I can still revise the story and re-submit it elsewhere.

So I'm curious. Did I read too much into that paragraph? I'm prepared to retire the story, because I did read and agree to the terms before entering. Still Ö this is one of those situations where I think I'm right but would be happy to learn I'm wrong.

Thanks for any help you can give.

L.

It's absolutely horrid when companies do this. Contests that take all rights to all entries, winners and losers alike, are a total rip-off, in my opinion. I mean, think about it. If a jerk needs free content for his website, or for anything for that matter, he can just host a contest and include language in the contract (that probably more than 90% of the entrants won't read) granting himself all rights to everything. Heck, he can even charge those writers an entry fee to take their stuff away from them!

Anyway, if you completely rewrite it, sure, I'd re-use it if I were you. They took all rights to the original story - not the rewritten story.